Lyrics Collection started in Cable, Wisconsin — population about 800, a long way from any fashion district. That's the point.
We grew up on underground music, skate videos, and brands that felt like secrets. Somewhere along the way most of those brands got big, got loud, and stopped caring what the clothes actually felt like. We wanted the opposite: soft, washed fabrics, clean fits, and designs that mean something to the people wearing them.
So we made it ourselves. Every Lyrics piece is made to order in the USA, printed or embroidered after you buy it. No warehouses full of unsold stock, no overproduction, no waste. Just the piece you picked, made for you.
We release new designs in drops. When a design is retired, it's gone.
This is for the ones who get it. Say less.
— Lyrics Team